PLEDGE NOW
Here and Now with Robin Young and Jeremy Hobson
Public radio's live
midday news program
With sponsorship from
Mathworks - Accelerating the pace of engineering and science
Accelerating the pace
of engineering and science
Tuesday, July 8, 2014

Is The Cupcake Craze Coming To An End?

After a sudden announcement to employees Monday, the New York-based cupcake maker Crumbs Bake Shop has closed all of its shops, in New York and across the country. (Jay Wood/Flickr)

After a sudden announcement to employees Monday, the New York-based cupcake maker Crumbs Bake Shop has closed all of its shops, in New York and across the country. (Jay Wood/Flickr)

After a sudden announcement to employees Monday, the New York-based cupcake maker Crumbs Bake Shop has closed all of its shops, in New York and across the country.

“Regrettably Crumbs has been forced to cease operations and is immediately attending to the dislocation of its devoted employees while it evaluates its limited remaining options,” the company said in a statement to The Wall Street Journal.

The closure comes amid financial woes after years of losses, and what some see as the falling popularity of gourmet cupcakes. Jason Bellini of The Wall Street Journal joins Here & Now’s Jeremy Hobson with details.

Guest


Please follow our community rules when engaging in comment discussion on this site.
Robin and Jeremy

Robin Young and Jeremy Hobson host Here & Now, a live two-hour production of NPR and WBUR Boston.

September 2 9 Comments

Why Head Lice Are Becoming More Drug-Resistant

Some of these small parasites have been mutating and are now resistant to many over-the-counter medications.

September 1 12 Comments

Favorite Son Hopes To Revive Michigan Football

The story of what's happened at Michigan over the last decade plays out in a new book by John Bacon.

September 1 3 Comments

Living With ALS In The Ice Bucket Age

Corey Reich was diagnosed with Lou Gehrig's disease in 2007 when he was 21. Now 29, he continues to do well.

August 31 Comment

Adapting ‘The Boys In The Boat’ For Young Adult Readers

Daniel James Brown decided to adapt his book after an increasing number of young people told him they loved the story.