Apple releases its new iPad today. The fourth generation of the tablet will cost consumers between $799 and $929.
The release comes as university campuses, cities and retailers around the country – and around the world – are dealing with a massive up-tick in thefts of Apple products.
The crime trend has become so pronounced, it’s been given a name: “Apple picking.”
Boston University alone has reported eight muggings in the last five months – the most recent one resulted in a stabbing.
And New York’s Mayor Bloomberg says Apple picking is singly responsible for that city’s recent upswing in serious crimes.
Law enforcement officials caution users to keep the devices tucked away out of public view.
But tech-savvy users say there are important steps to take before a device is lost or stolen – both to facilitate its return and to protect the important data stored inside.
Ars Technica senior Apple editor Jacqui Cheng has this advice:
Do you have tips to add? Let us know in the comments section.
- Jacqui Cheng, senior Apple editor, Ars Technica magazine